Apple CEO Tim Cook has held Bitcoin for the past 3 years

Tim Cook clearly stated that Apple has no plans to enter the cryptocurrency field, although the company remains open to new emerging technologies.

Apple CEO Tim Cook has still held Bitcoin for the past 3 years. Photo: CNBC

Apple CEO Tim Cook has revealed that he has owned Bitcoin for the past 3 years, but this is entirely a personal decision, unrelated to the company’s strategy. This information has attracted significant attention, especially coming from the leader of one of the most valuable technology companies in the world.

In a recent interview with CEO Today magazine, he said that Bitcoin is a part of his diversified investment portfolio and asserted that Apple will not enter the cryptocurrency field in the near future.

The billionaire shares that he finds Bitcoin interesting and owning it is reasonable in an investment portfolio. However, he emphasizes that this is not investment advice, but just a personal opinion.

Although he is interested in Bitcoin, Tim Cook has affirmed that Apple will not use its approximately $200 billion in cash to invest in cryptocurrency. He explained that Apple shareholders do not buy Apple stock to benefit from cryptocurrency, and they can invest in Bitcoin on their own if they want.

The competent manager is confident that Apple does not have a plan to integrate cryptocurrency into its payment system and is focusing on other areas. However, the company still indirectly supports by allowing the download of cryptocurrency wallet apps on the App Store.

Besides Bitcoin, Tim Cook also expressed interest in NFT, seeing it as an intriguing field. However, he did not reveal any further details about how Apple will participate, if at all, in this space.

In conclusion, Cook affirmed that he is not a “crypto bull” and Apple will not rush to enter this field. Apple’s conservative approach reflects its commitment to stability and safety for users, which are core values of the brand, while still leaving the door open for new technologies in the future.

On the contrary, Tesla has actively embraced cryptocurrencies, from accepting Bitcoin payments to purchasing $1.5 billion to hold in its treasury. Tesla’s CEO, Elon Musk, even pocketed an additional $70 billion thanks to Trump’s election victory and his crypto-friendly stance.

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