Average daily sales revenue in industries related to consumption during the Spring Festival holiday increased by 13.7%

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Yu Siyuan

This newspaper, Beijing, February 24 (Reporter Wang Guan) The value-added tax invoice data released by the State Taxation Administration on the 24th shows that during the 2026 Spring Festival holiday, the average daily sales revenue of consumer-related industries nationwide increased by 13.7% compared to the previous year’s Spring Festival holiday. The consumer market has many highlights, with obvious features of intelligent and green consumer goods. Tourism, sightseeing, and cultural consumption demand are strong. The ice and snow economy has driven rapid growth in tourism services in related provinces. Dining consumption has warmed up, and retail sales of goods have maintained growth.

During the Spring Festival holiday, driven by policies such as trade-in and renewal, consumers’ enthusiasm for “renewal” was effectively stimulated, with a growing preference for high-quality, high-tech intelligent products, including robotic vacuum cleaners and screen projection TVs, with sales revenue of daily household appliances increasing by 19% year-on-year.

The extended Spring Festival holiday has promoted the release of residents’ tourism consumption demand, with tourism-related service sales revenue increasing by 39.6% year-on-year.

People’s Daily (February 25, 2026, Page 07)

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