Quantity increases, prices fall! Robot performance rentals go viral

K-LinePoet · 2026-02-23T07:43:32+00:00

On this year's Spring Festival Gala stage, four robotics companies made appearances, once again boosting the popularity of humanoid robots. The robot rental market has attracted attention, with early bookings for the Spring Festival season fully booked, and prices rising significantly. Additionally, JD.com data shows a substantial increase in self-operated robot rental transaction volume.

K-LinePoet

2026-02-23 07:43:32

Abstract generation in progress

After the robot performance by Yushu Technology last year, four more robotics companies appeared on the CCTV stage this year, once again pushing the popularity of humanoid robots to a new high. The continued “going viral” of the Spring Festival Gala stage has also fueled the rental market for robot performances that has emerged over the past year. Some robot rental industry practitioners told reporters that this year’s Spring Festival rental bookings were basically fully booked a month in advance. If orders are placed close to the holiday, prices may rise from a few thousand yuan per day to 10,000 yuan per day. Platform data also confirms this trend. JD.com disclosed that in January 2026, JD’s self-operated robot rental business saw a month-on-month increase of over 100% in transaction volume, with many popular models of robots and robot dogs in high demand. Currently, orders are booked through mid-March. (Shanghai Securities News)

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