

NEAR Protocol has demonstrated remarkable growth in user adoption, reaching over 46 million monthly active users by mid-2025, significantly surpassing the 20 million threshold. This achievement positions NEAR as the second-largest Layer-1 blockchain by monthly active users, trailing only Solana in this critical metric.
The platform's expansion reflects a compound annual growth rate of approximately 557% from 2022 to 2025, escalating from 900,000 monthly active wallets to the current figure. This explosive growth trajectory indicates increasing confidence in NEAR's technical infrastructure and ecosystem offerings.
| Metric | 2022 | 2025 |
|---|---|---|
| Monthly Active Wallets | 900,000 | 46,000,000+ |
| Growth Multiple | — | 51x |
NEAR's user expansion correlates directly with strategic initiatives in artificial intelligence and chain abstraction. The platform allocated $50.5 million through accelerator programs focusing on these domains, attracting over 50 AI-focused teams to build applications on the network. Additionally, compatibility integration with MetaMask and Phantom wallets eliminated friction points for new users entering the ecosystem, facilitating seamless onboarding experiences.
The protocol's Nightshade 2.0 upgrade introduced stateless validation and enhanced sharding capabilities, enabling the network to support hundreds of millions of users while maintaining high performance. These technical enhancements directly supported the transition from 20 million to 46 million monthly active users, validating NEAR's scalability approach and positioning the platform for continued growth in the decentralized AI sector.
Facebook demonstrates the profound impact of social media platforms on global digital engagement, with 3 million daily active users generating substantial interaction volumes. This user base represents a critical infrastructure for brand-consumer communication, reflecting how modern social networks have become indispensable to business strategies.
The scale of daily engagement on Facebook significantly outpaces many emerging platforms. According to 2025 data, Facebook maintains 3.07 billion monthly active users globally, while Instagram and WhatsApp each claim 3 billion users. The distinction between daily and monthly metrics reveals crucial insights about user consistency and engagement patterns.
| Platform | Monthly Active Users | Daily Active Users |
|---|---|---|
| 3.07 billion | 3 million | |
| 3 billion | Data varies | |
| 3 billion | Data varies |
Users spend approximately 53.8 minutes daily on these platforms, with internet users allocating an average of 141 minutes daily across all social media channels. This sustained engagement demonstrates that social platforms function as primary communication hubs, not mere supplementary tools. The consistent daily user participation validates the return on investment for marketers utilizing these channels for brand awareness and customer acquisition, particularly among audiences aged 16 to 34, who actively seek brand discovery through social advertisements. This engagement momentum continues driving commercial value across the digital ecosystem.
NEAR Protocol's ecosystem has experienced substantial growth through strategic partnerships and technological innovations. Deutsche Telekom's participation as the first telecommunications company operating a validator within the NEAR Protocol exemplifies enterprise-level adoption. Through the Enterprise Node Operators program, the network strengthens its decentralization while incorporating institutional expertise.
The DeFi sector demonstrates remarkable expansion, with established protocols including Ref Finance, Burrow, and Meta Pool complemented by emerging platforms. Recent launches of Kinetic Markets, NEARLend, and Calyptus Finance collectively enhance liquidity and cross-chain lending capabilities across the ecosystem. These developments indicate a comprehensive infrastructure maturation supporting diverse financial applications.
Partnerships extending beyond blockchain showcase ecosystem versatility. Collaborations with Hibiki Run position NEAR at the intersection of music streaming and digital collectibles, while alliances with Lulo X and Peersyst Technology focus on redefining digital finance parameters. The integration of AI capabilities through Near Intents reached $4.5 billion in transaction volume, demonstrating accelerating adoption momentum.
Strategic initiatives reflect leadership commitment to innovation. The NEAR Foundation's appointment of George Zeng as Chief Product Officer and establishment of NEAR AI division underscore organizational focus on emerging technologies. These coordinated efforts across partnerships, protocol development, and talent acquisition collectively strengthen NEAR's competitive positioning within the blockchain ecosystem.
Yes, NEAR coin has a promising future. As a leading blockchain for decentralized applications, NEAR's secure and scalable design, coupled with active development and growing adoption, positions it well for long-term success in the Web3 ecosystem.
While possible, it's unlikely NEAR will reach $100 soon. Current market trends and projections don't support such a significant price increase in the near future.
NEAR coin is the native token of the NEAR Protocol, a scalable blockchain platform. It's used for transaction fees, staking, and governance within the NEAR ecosystem, powering decentralized applications and smart contracts.
Solana has a larger market and higher transaction volume. It's more popular for NFTs and has better marketing. As of 2025, Solana is generally preferred over NEAR.











