Bank of America will allow its financial advisors to recommend Ethereum to their clients—starting January 5th! This is a strong sign of the growing acceptance of crypto assets in traditional finance. The bank is allowing advisors on its Merrill, Private Bank, and Merrill Edge platforms to recommend a 1-4% crypto allocation to clients' portfolios. This will include Bitcoin ETFs as well as Ethereum-based products, with no minimum asset threshold. As Chris Hyzy, Chief Investment Officer of Merrill and Bank of America Private Bank, said: “For investors interested in fundamental innovation and comfortable with high volatility, a modest 1-4% allocation to digital assets may be appropriate. This move heralds a new era of crypto integration on Wall Street and will expand Ethereum’s institutional reach. Exciting developments!


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